David Hricik Joins Century 21 Northland

David Hricik has joined Century 21 Northland. The Michigan State-educated engineer brings to the job an eye for detail and seven years experience negotiating large contracts – skills he said are helpful in real estate. A 2018 Leadership Grand Traverse Graduate, Hricik has just become a member of the Traverse Area Association of Realtors Board. He is also a volunteer with Big Brothers Big Sisters.

Hricik can be reached at 231-735-3545 or dhricik@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 86 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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Carolyn Collins Takes Reins As New TAAR President

Veteran Century 21 Northland agent Carolyn Collins has begun her term as president of Traverse Area Association of Realtors (TAAR). She succeeds her colleague and TAAR’s outgoing leader Kellie Sergent.

Collins said her goals are to “continue to raise the bar in terms of professionalism” and to support efforts to deal with homelessness and a general shortage of affordable housing in the area.

Collins can be reached at 231-499-5392 or by email at carolyn.collins@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 87 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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Amber Griswold Starts Career With Century 21 Northland

After spending years in Ann Arbor and Chicago, Traverse City native Amber Griswold has returned home with her family to begin a new career as a realtor with Century 21 Northland.

Trained as a teacher, Griswold said realty fits her because it’s a way of making people happy. She said her strong knowledge of the area will be helpful in that pursuit.

“I’m familiar with the lifestyles, needs and types of housing that is available here,” she said.

Amber can be reached at amber.griswold@c21northland.com or at 231-499-9533.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 86 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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CENTURY 21 NORTHLAND – WELCOMES MARK JOHNSON

Century 21 Northland is excited to welcome REALTOR® Mark Johnson to their team!

As a resident of the Traverse City area since 1989, Mark is an entrepreneur and innovator. After graduating from the University of Michigan and serving in the United States Air Force, Mark directed domestic and international sales efforts for Delta Industrial Valves headquartered in Niles, Michigan. When an ownership opportunity arose, Mark and a business Partner purchased Delta, and later sold the company after 22 successful years in the manufacturing industry.

Mark has a knack for creative problem solving and is driven to achieve project goals. When not advancing groundwork for a new endeavor, Mark can be found relaxing on his boat or cycling the Leelanau peninsula. Not one to sit still for long, Mark enjoys travel, and spending quality time with friends and family.

Mark can be reached at 231-620-1821 or by email at mark@c21northland.com

About Century 21 Northland
Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 90 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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ANDREA GALLOUP – TAAR REALTOR OF THE YEAR 2018

Traverse Area Association of Realtors – TAAR is pleased to announce that Andrea Galloup with Century 21 Northland has been named the TAAR 2018 REALTOR® of the Year! Andrea was nominated and selected for her exemplary REALTOR® Spirit, Activity in Civic Affairs, Activity within TAAR and the local community, and Business Accomplishments. Congratulations Andrea – well deserved! Andrea Galloup works out of the Traverse City office and can be contacted at 231-642-0706 or andrea@agalloup.com

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 90 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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New Agent Robin Vanderkaay Joins Century 21 Northland

Residential property specialist Robin Vanderkaay has joined the roster of Century 21 Northland agentsserving Traverse City, Elk Rapids and adjoining areas.

“I’m passionate about making my clients’ experience successful and enjoyable,” said the life-long Michigan resident, adding that Century 21 Northland is right place to make that happen. “That’s because the people here are so supportive, friendly, encouraging and successful.”

She can be reached by phone at 248-321-2409 and by email at robinvk@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 88 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found atwww.c21northland.com or by calling (231) 929-7900.

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Two New Agents Form Team at Century 21 Northland

Two veteran real estate agents who like working as a team have joined Century 21 Northland. Jennifer Hastings and EricLevanduski, now members of Blue Lake Real Estate Group within Century 21 Northland, have different primary focuses. She concentrates mostly on selling expired listings. He focuses most of his energy on helping first-time buyers.

“We cover for each other when one of us is out of town,” Eric said. “And we run ideas about pricing and other things by each other. Two heads really are better than one.”

Jennifer said selling expired properties – some of which have been handled unsuccessfully by as many as a half dozen other agencies – is challenging. But it’s all a matter of setting the correct price and marketing in a targeted manner, she said.

For his part, Eric sees it as a professional honor to be chosen to represent first-time home buyers. “Selecting an agent to work with you on your first home is something people don’t take lightly,” he said.

Jennifer Hastings can be reached at  443-895-0764 or by email at jennifer@c21northland.com. Eric  Levanduski  can be contacted at 231-342-1755 or by email at  eric@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 88 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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New Agent, Shannon Jensen Joins Century 21 Northland

New Century 21 Northland real estate agent Shannon Jensen, who spent childhood summers on Old Mission Peninsula, considers herself an advocate for living the Northern Michigan dream. It’s something she has pursued herself as Traverse City resident the past 18 years.

Coming from the medical field, she brings to her new career a focus on customer service and community involvement.

The Ferris State University graduate, who is the mother of four children, can be seen coaching, competing or volunteering at sporting events throughout the area.

Shannon Jensen can be reached at 231-499-6893 or by email at shannon.jensen@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 88 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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Open Houses Made Simple

Open houses are important for selling your home in the modern housing market.  They allow prospective buyers to come into the home and have a look around without the pressure of someone trying to convince them that it is the right house to meet their needs.  While undertaking huge renovations to make your property more desirable is not in most sellers’ budgets, making sure you cover the basics in order to make your home as presentable as possible will help you get the most out of your open house.

Understanding the Market

Knowing who is buying homes similar homes to yours will help you prepare for an open house. This is dictated by a combination of factors including location, architecture, price, and a variety of other factors. Millennial home buyers are now the largest group of home buyers and like to do their homework online before talking to a salesperson about any product, including homes. It stands to reason that most millennials who attend open houses are motivated buyers. That said, they are not the only generation looking to purchase a home.

Staging

Staging doesn’t have to be expensive, but depending on how long you have lived in the home, and how open you are to viewing your own items as potentially intrusive for others, you may not be able to stage it yourself. The point is to give the home broad appeal to as many buyers as possible.  This includes removing personal items that are in direct contrast to what appeals to your target audience. A well-staged house allows visitors to envision their own stuff in the space, rather than being overwhelmed by yours.

Cleaning

When you live somewhere long enough, you tend not to notice the scratches, dings, and grime that inadvertently build up on items. This is especially true for parents and pet owners, who often find traces of their children or telltale signs of their furry companion to be endearing, but prospective buyers may find these to be deal breakers.  Hiring professionals to clean your home comes with a reasonable price tag, and it’s a great way to ensure you haven’t become blind to things that might turn serious buyers off.  Most homeowners spend between $115 – $227 on cleaning services. This is money well spent by any seller, whether you are planning an open house or not.

Advertising

Open houses can be tricky in terms of attracting the buyers versus the lookers.  Lookers might be curious neighbors, couples who are interested in the neighborhood but not ready to buy, or simply real estate agents who want to meet prospective buyers and sellers in the area to build their own clientele.  To make sure you are getting sufficient traffic, advertise your open house online and include high-quality photos and descriptions. On the day(s) of the open house, place directional signs from the nearest busy intersection to within one block of your home.  This is especially important if it is challenging to find.

Curb Appeal

If you have gone through all the trouble to set up an open house so buyers can explore your home, don’t forget about how it looks from the outside.  Home buyers’ first impressions are crucial because you want them to actually come inside.  Trimming the grass and grooming the yard are obvious, but don’t forget about adjacent properties and vehicles.  Remove all vehicles from the driveway and the front of the house.  If you have less-than-tidy neighbors, politely talk to them about cleaning up, and consider lending a hand or offering to do it for them if that’s what it takes.  Be sure to treat the situation delicately, as uncooperative neighbors can make selling a home much more difficult.

Focusing on the minor details—things that don’t cost a lot, but have a huge impact on first impressions—is the key to a successful open house.  Knowing your prospective buyer audience and staging your home to appeal to them is important.  Making sure your home is clean and tidy inside and out is imperative.  Advertising it through every channel and medium available to you is the best way to ensure a good turnout.

Photo credit: Pixabay

Suzie Wilson is author of the upcoming book The Ultimate Guide to Prepping Your Home for an Open House.

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Bailee Bullough, Former Client, Joins Century 21 Northland Team

Before moving to Traverse City, Bailee Bullough, a Pigeon, Michigan native, had two years of front-office experience in one of the hottest real estate markets in the country, Los Angeles. When she moved to Traverse City last summer and decided to buy a house, she chose Century 21 Northland.

“I had a fabulous experience,” she says. “Everyone was very understanding, patient, relaxed and helpful.”

That positive impression encouraged to her to go one step further: she decided to join the firm as a licensed agent.

“Working here is a breath of fresh air,” she says.

For now, her main concentration will be residential properties.

Bailee Bullough can be reached at 989-670-7113 and by email at baileebullough@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 86 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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