New Agent Robin Vanderkaay Joins Century 21 Northland

Residential property specialist Robin Vanderkaay has joined the roster of Century 21 Northland agentsserving Traverse City, Elk Rapids and adjoining areas.

“I’m passionate about making my clients’ experience successful and enjoyable,” said the life-long Michigan resident, adding that Century 21 Northland is right place to make that happen. “That’s because the people here are so supportive, friendly, encouraging and successful.”

She can be reached by phone at 248-321-2409 and by email at robinvk@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 88 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found atwww.c21northland.com or by calling (231) 929-7900.

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Two New Agents Form Team at Century 21 Northland

Two veteran real estate agents who like working as a team have joined Century 21 Northland. Jennifer Hastings and EricLevanduski, now members of Blue Lake Real Estate Group within Century 21 Northland, have different primary focuses. She concentrates mostly on selling expired listings. He focuses most of his energy on helping first-time buyers.

“We cover for each other when one of us is out of town,” Eric said. “And we run ideas about pricing and other things by each other. Two heads really are better than one.”

Jennifer said selling expired properties – some of which have been handled unsuccessfully by as many as a half dozen other agencies – is challenging. But it’s all a matter of setting the correct price and marketing in a targeted manner, she said.

For his part, Eric sees it as a professional honor to be chosen to represent first-time home buyers. “Selecting an agent to work with you on your first home is something people don’t take lightly,” he said.

Jennifer Hastings can be reached at  443-895-0764 or by email at jennifer@c21northland.com. Eric  Levanduski  can be contacted at 231-342-1755 or by email at  eric@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 88 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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New Agent, Shannon Jensen Joins Century 21 Northland

New Century 21 Northland real estate agent Shannon Jensen, who spent childhood summers on Old Mission Peninsula, considers herself an advocate for living the Northern Michigan dream. It’s something she has pursued herself as Traverse City resident the past 18 years.

Coming from the medical field, she brings to her new career a focus on customer service and community involvement.

The Ferris State University graduate, who is the mother of four children, can be seen coaching, competing or volunteering at sporting events throughout the area.

Shannon Jensen can be reached at 231-499-6893 or by email at shannon.jensen@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 88 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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Open Houses Made Simple

Open houses are important for selling your home in the modern housing market.  They allow prospective buyers to come into the home and have a look around without the pressure of someone trying to convince them that it is the right house to meet their needs.  While undertaking huge renovations to make your property more desirable is not in most sellers’ budgets, making sure you cover the basics in order to make your home as presentable as possible will help you get the most out of your open house.

Understanding the Market

Knowing who is buying homes similar homes to yours will help you prepare for an open house. This is dictated by a combination of factors including location, architecture, price, and a variety of other factors. Millennial home buyers are now the largest group of home buyers and like to do their homework online before talking to a salesperson about any product, including homes. It stands to reason that most millennials who attend open houses are motivated buyers. That said, they are not the only generation looking to purchase a home.

Staging

Staging doesn’t have to be expensive, but depending on how long you have lived in the home, and how open you are to viewing your own items as potentially intrusive for others, you may not be able to stage it yourself. The point is to give the home broad appeal to as many buyers as possible.  This includes removing personal items that are in direct contrast to what appeals to your target audience. A well-staged house allows visitors to envision their own stuff in the space, rather than being overwhelmed by yours.

Cleaning

When you live somewhere long enough, you tend not to notice the scratches, dings, and grime that inadvertently build up on items. This is especially true for parents and pet owners, who often find traces of their children or telltale signs of their furry companion to be endearing, but prospective buyers may find these to be deal breakers.  Hiring professionals to clean your home comes with a reasonable price tag, and it’s a great way to ensure you haven’t become blind to things that might turn serious buyers off.  Most homeowners spend between $115 – $227 on cleaning services. This is money well spent by any seller, whether you are planning an open house or not.

Advertising

Open houses can be tricky in terms of attracting the buyers versus the lookers.  Lookers might be curious neighbors, couples who are interested in the neighborhood but not ready to buy, or simply real estate agents who want to meet prospective buyers and sellers in the area to build their own clientele.  To make sure you are getting sufficient traffic, advertise your open house online and include high-quality photos and descriptions. On the day(s) of the open house, place directional signs from the nearest busy intersection to within one block of your home.  This is especially important if it is challenging to find.

Curb Appeal

If you have gone through all the trouble to set up an open house so buyers can explore your home, don’t forget about how it looks from the outside.  Home buyers’ first impressions are crucial because you want them to actually come inside.  Trimming the grass and grooming the yard are obvious, but don’t forget about adjacent properties and vehicles.  Remove all vehicles from the driveway and the front of the house.  If you have less-than-tidy neighbors, politely talk to them about cleaning up, and consider lending a hand or offering to do it for them if that’s what it takes.  Be sure to treat the situation delicately, as uncooperative neighbors can make selling a home much more difficult.

Focusing on the minor details—things that don’t cost a lot, but have a huge impact on first impressions—is the key to a successful open house.  Knowing your prospective buyer audience and staging your home to appeal to them is important.  Making sure your home is clean and tidy inside and out is imperative.  Advertising it through every channel and medium available to you is the best way to ensure a good turnout.

Photo credit: Pixabay

Suzie Wilson is author of the upcoming book The Ultimate Guide to Prepping Your Home for an Open House.

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Bailee Bullough, Former Client, Joins Century 21 Northland Team

Before moving to Traverse City, Bailee Bullough, a Pigeon, Michigan native, had two years of front-office experience in one of the hottest real estate markets in the country, Los Angeles. When she moved to Traverse City last summer and decided to buy a house, she chose Century 21 Northland.

“I had a fabulous experience,” she says. “Everyone was very understanding, patient, relaxed and helpful.”

That positive impression encouraged to her to go one step further: she decided to join the firm as a licensed agent.

“Working here is a breath of fresh air,” she says.

For now, her main concentration will be residential properties.

Bailee Bullough can be reached at 989-670-7113 and by email at baileebullough@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 86 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900.

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Mercedes Davidson Joins Century 21 Northland

Mercedes Davidson grew up around real estate agents. So when she decided to become one herself, she knew how to choose the brokerage that was right for her.

“I interviewed at a few places, but Century 21 Northland’s culture – its well-organized office, the training and the way everyone paid close attention to detail – was the perfect match.”

The common thread between Michigan native’s new career with Century 21 Northland and her earlier experiences in sales, management and agriculture can be summed up with one word – service.

“I love people and working with families,” she said. “Now I get to help them find them a home – not a house but a home.”

Mercedes can be reached by cell at 231-668-2824, at the Century 21 Northland office at 231-929-7900 and by email at Mercedes@C21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 79 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900

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Aaron McBride Joins Century 21 Northland

New Century 21 Northland agent Aaron McBride caught the real estate bug shortly after buying his home.  He already had years of sales experience, but concluded that the lure of representing homeowners and future homeowners was truly a privilege.

His goal at Century 21 Northland is ambitious: he aims to offer unmatched service to his clients.

“Each property is unique, and I relish the chance to get to know the people behind the transaction,” he said.

Aaron can be reached at 231-492-4917 or by email at aaron@c21northland.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 78 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900

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Mary Rollert Joints Century 21 Northland

New real estate agent Mary Rollert, a native of Traverse City, has become the newest member of the Century 21 Northland team.

“I look forward to helping clients sell their property or buy their dream home,” Rollert said.

Before beginning her new career, she ran an outdoor maintenance company with her husband.

“I chose real estate because I like working with people and whole families,” she said. “I believe in honest, open communication and full attention to detail and to clients.”

Mary Rollert can be reached at 231-883-6837 or by email at maryrollertc21@gmail.com.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 77 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found at www.c21northland.com or by calling (231) 929-7900

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Cherie Robinson Named to Munson Foundation Board

Century 21 Northland associate Cherie Robinson has been named to the Munson Medical Center Foundation.

“It’s an honor,” she said. “We are very lucky to have a first class health care provider in our area. All of us have a family member or friend that would benefit from continuing to enhance these services. It’s a big advantage to find that healthcare in our town.”

The Traverse City-based foundation raises funds to pay for local health care services, equipment, and programs that might otherwise go unfunded.

A 14-year veteran of the real estate profession, Robinson and her husband are raising three young boys.

“One of reasons I wanted to serve on the board,” she said, “all 3 of my children are now in school full-time, giving me the opportunity to give back to our community.”

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Century 21 Northland REALTOR® Attends National Leadership Summit

Century 21 Northland REALTOR® Kellie Sergent, who is the incoming president of the Traverse Area Association Realtors (TAAR), recently attended the annual National Association of Realtors (NAR) annual Leadership Summit in Chicago with TAAR CEO Kim Pontius. The three-day event featured new ideas to help leaders of local real estate associations.

“It was beneficial to see support from the national level trickle down to the state level and to the local associations,” Sergent said. “We talked a lot about the resources NAR can provide.”

Sergent, who works out of Century 21 Northland’s Elk Rapids office, becomes TAAR president next year.

About Century 21 Northland

Century 21 Northland, the regions fastest growing real estate brokerage, serves customers from offices in Traverse City, Suttons Bay, Frankfort, Glen Arbor, Empire, Northport, Beulah, Elk Rapids, Old Mission Peninsula, Roscommon, Houghton Lake and Grayling. The company is locally owned by Brad Platt, Jason Kudary, and Julia Lilley and is supported by 77 licensed realtors. Century 21 Northland is part of the global Century 21 network, which includes more than 6,600 offices worldwide. More information can be found atwww.c21northland.com or by calling (231) 929-7900.

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